CRE8 worked hard to close this gap, and hired western designers and engineers to work in Taiwan, so they could communicate directly with the local engineers, toolmakers and manufacturers. This approach was very successful, winning several awards iF awards, Taiwan Innovalue, Good product design, etc. Still, something always seemed to be missing. Product development consultancy allows control over toolmakers, electronics developers and manufacturers, and the quality of the final product is higher. To successfully convert a new product development idea into a sales success a great number of factors all have to come together. If one slips, all the effort put in might be wasted. That's why an integrated approach was needed, and why CRE8 and its Design For Asian Manufacturing credo were founded. Human Factors Research The Human side of Design CRE8’s human factors research psychologists and usability engineers specialize in representing the needs, wants and desires of your customers. Our goal is to help you make your product a winner! What we do CRE8’s human factors research team will work with you to ensure that your customers have a clear and present voice in determining what value you must offer them with your product design. How we do it To understand your users and the contexts in which they will use your product, CRE8’s usability team can conduct strategic field research including focus group research and other interview techniques. Based on these interviews and a usability analysis of your current product and/or the prototype products under development, CRE8 will provide you with clear and actionable recommendations for translating your product’s design into a user experience that will appeal to your customers. A human factors-focused design will help sell your product to new customers as well as help you retain customers. Industrial Design for China An attractive western industrial design has become essential to seduce western consumers in markets flooded with choice. But some designers are mostly motivated by the glory of design awards, and don't care much about cost effective solutions that actually sell, because they have no incentive to do so. CRE8's western designers work in Taiwan, in close cooperation with local engineers and tool makers. They have extensive experience in working with the local manufacturers, and tool makers and the realities of the electronics market (not even IBM is interested in a bundled mouse that costs more than US$ 2.00 to make). Of course CRE8's industrial designers recognize the need for an attractive design, and they have won numerous awards (iF design award, Innovalue, Good Product Design, etc). But by being fully aware of the tooling and manufacturing costs in Asia they are capable of making more informed judgments: when a certain design feature is valuable, and when it's just not worth the extra cost. When you're on budget restrictions, or all you need is a box than we can also offer you our team of experienced local designers, working under western management (this team has millions of sold products to its name). Rapid Prototyping Taiwan Rapid prototyping and model making are an essential step in the product design and development process, whether to demonstrate form, function or manufacturability, it will ensure clients, designers and all development partners have a clear understanding of the design intent, and, can effectively contribute in design validation. Print and screen based presentations are effective tools, but only a prototype that you can both see and touch can ensure everyone sees the same thing, and so avoid the misunderstandings all too often seen in product development. Advantages of Taiwan product development and manufacture extend to a well-established base of local prototyping expertise, matching services and quality offered by western prototyping firms but with advantages of time and cost savings and flexible vendors able to respond quickly to changes and updates. Whether you need CNC machined hard block presentation models, SLA/SLS parts for functional evaluation or silicone tools for multiple prototypes, CRE8 offers prototyping services to meet your highest standards to ensure true Rapid Product Development. Rapid Tooling . Project Management China & Taiwan Permanent on-site Western management Fast and successful new product development requires many activities to run concurrently. Coordinating all this is no easy task, and best done locally, so people designers, engineers, toolmakers and suppliers can meet and discuss face to face. Complete range of expertise Most projects are multi-disciplinary, but it's hard to find a person who is an ace at tooling and thermo and PCB layout. Experts that are here, every day; you don't have to fly them in. Bridging the gap Our Western PM's are fluent in both English and Chinese, and have extensive experience in international collaboration by means of E-mail, file exchange etc, so that smooth communication is guaranteed. Benefit from experience CRE8 has accumulated unparalleled experience in managing the interface between the needs of Western markets and the capabilities of Asian manufacturers. We work hard to document, maintain and expand our DFAM body of knowledge. A balanced international team: Best of both worlds Our PM's will manage the development team in such a way that efficient local manpower is used as much as possible, and Western creativity and market knowledge is added where needed. Your experienced CRE8 project manager is here to warrant the level of quality that your customers expect from you. 奎艾特設計於產品外觀設計方面注入大量心力，聘用外國籍產品外觀設計師以及機構工程師， 因此他們能夠與本地機構工程師、模具廠以及製造廠商直接溝通。這樣的運作模式非常成功， 已經為奎艾特設計奪得iF、Taiwan Innovalue以及Good product design等等獎項。 在產品發展過程中若能使顧問角色凌駕於模具製作、機構研發以及生產線之上，最終商品的品質總是較高的。 唯所有的條件都成就下，新產品的發展才有可能成功地轉換為銷售的佳績。一旦其中一項條件未能配合， 所有其他的努力都可能付之一炬。這就是為什麼整合運作模式如此的重要，也是奎艾特設計以及它為亞洲設計的信條成立的原因。 奎艾特設計在人因工程研究學專家以及適用性的機構工程師特別專精於呈現出你客戶的需要及慾望。 我們的目標在於幫助你的產品在市場上成為贏家！奎艾特人因工程研究團隊將與你一起商討， 在決定產品定位方向時，確保你能提供給顧客外觀乾淨簡單的產品。奎艾特設計如何了解你的顧客及你的產品呢？ 奎艾特設計的研究團隊先做消費者族群分析策略以及其他探索可行之技術。在研發的過程中，對你現有的產品分析。 奎艾特設計將會提供你簡單卻具行動力的提案，將你的產品設計引領到吸引使用者的方向。 以人性需求為出發點的設計不但能將你的產品銷售給新顧客，也能為你留住舊顧客。 在產品選擇零琅滿目的市場上，具吸引力的歐洲產品設計已成為西方消費者不可或缺的選擇。 但是有些設計師是會被獎項的榮耀所激勵地，而不在乎產品成形所需花費的心力以及銷售成績， 因為他們這麼做並沒有實質的鼓勵。奎艾特歐籍設計師們實際常駐台灣，與當地的機構工程師及廠商有密切溝通與合作。 奎艾特設計師與當地的製造商、模具廠商有豐富的合作經驗，並了解當地電子產品的實際面 (連IBM也不會對一個須花美金2元去製造的低階滑鼠有興趣)。當然奎艾特的設計師對具吸引力的設計所需具備的條件有強烈的認知， 這也是為什麼他們能夠贏得無數的獎項， 如iF design award， Innovalue， Good Product Design等等。 但是在充分了解到亞洲模具及生產的成本下，他們更能夠做更精確的判斷：何種設計才能創造產品的價值、 何時不值得再投注任何成本。當你的預算受到限制時，或是你需要的只是一個外殼設計， 奎艾特仍能提供你整個由歐籍管理人所帶領的資深設計團隊投入(這個團隊設計出百萬件於市場上銷售的產品)。 快速RP及模具製作在產品設計及發展步驟上是不可缺的環節之一，每當使用泡棉模型， 都再一次確保客戶，產品的功能及實際生產可行度。讓設計師以及生產者都能充分的了解設計的含意， 並且能有效地表達出設計的可行性。紙上的列印以及電腦螢幕的表現都是表達設計很好的工具，但唯有模型是立體， 可供目視及觸感，確保大家所感覺到的都是相同的，避免在產品研發上所產生的誤解。在台灣做產品研發及生產的一項優勢有， 當地良好基礎及經驗豐富的模具專業廠商、外籍經理人所帶領的設計公司所提供服務及品質、時間往返的節省以及實際費用支出的降低、 合理及彈性的模具製造等等都能提供迅速的回應及更新。 不論你是需要CNC提案使用的模型、SLA/SLS拆件式的做為功能評估或是矽膠做為多種的模型，奎艾特提供達到您高標準模具製作的服務。 成功及快速地發展新的產品須要許多不同的因素並行。 將所有的因素整合並不容易，因此最好是在當地，將所有產品外觀設計師、機構工程師、模具製造廠商及供應者聚集在一起， 面對面的討論。多數的案子是包含到各種範圍的專業，但是很難找到一的既對模具又對熱學也對PBC方面均熟悉的能手。 但是專家就在這裡，每天都在這裡。奎艾特外籍經理人不旦能以中英文溝通、並對國際性的合作有豐富的經驗， 因此能藉由電子郵件、檔案的交換等等做為當中溝通的橋樑。由奎艾特設計所能帶給您的優勢是因為由外籍經理人領導所擁有的經營模式， 整合西方市場所需的產品以及亞洲生產的能力。一個平衡的國際化設計團隊：我們外籍經理人會確保發展並善用台灣當地設計師， 融入西方設計的創意以及對市場的知識。奎艾特資深的專案經理們在此保證達到您的顧客所要求的品質。
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